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3.1) How can you implement different designs for different stores using Magento themes?

In Magento you can install as much themes as you need. Also you can group themes inside of packages to take advantage of inheritance by defining one default theme and a number of child ones.

 
Let’s say you have to stores, then there are two common situations:
 
If you want to mantain ‘almost’ the same design between them, just changing some colors, logos o with slight changes of the layout, then your best bet is to have one package with one default theme, and two child themes with the needed changes to it.
 
If you want two completely diferent design for your stores, then you shold have two differente theme packages, each one with one default theme, and use child themes only for stationery/temporary design changes.

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